Wow! I cannot believe that by the time I post this there will be less than 24 hours left in 2015! This year has been a wild ride. So many things have happened and changed since NYE 2014, that’s for sure.
If you read the blog, you know I’m a huge fan of learning from the past. I am in the process of refocusing my blog and rolling new things out for the new year. (I am very excited about it…… seriously this is me just thinking about it…)
Checking google analytics to see how my posts faired over the past year was very interesting to me.
I see that holiday posts, blogger posts and relatable self-narratives did the best.
The fact that it is the end of the year and the top 2 posts have only been published for less than 2 months was very eye opening to me!
I’ve heard many bloggers say to write about trending topics and now I see why.
When I went to check the stats over the year I was sure I knew what my top 3 posts would be:
- The 12 Guys You Meet Online, because of the wonderful response it got.
- Avocado Bacon Stuffed Egg Appetizer, because bacon and Pinterest.
- 10 Text Messages You Send Your Best Friend, because of it’s response and the fact that it was the only post in 2015 I purchased a Facebook Ad for.
While these were on the top 10 list these aren’t the top 3.
One thing I also realized is the posts I enjoyed writing the most are the ones that performed the best, that makes me very happy.
Often bloggers are so desperate to gain readers they publish content that isn’t authentic and they end up not enjoying it the way they should.
I can tell you I loved sharing my Writer’s Block Guide and my tales of online dating. Those may have been some of my favorite posts to write.
Here are the top 10 posts of 2015
(According to Google)
I’ve noticed over the years less people seem to be sending Christmas cards and after reading post on Simply Wright, Are Christmas Cards A Dying Tradition, I thought I’d talk about why and share some ideas of things you could do instead. Apparently this was a popular topic because a lot of people searched things like, “Do people still send Christmas Cards?” I really liked this post because it allowed me to talk about some charitable organizations I believe in and share the work of a blogger I really enjoy.
To be honest this post was a last minute idea. I know giveaways are a great way to grow your audience but this giveaway and wish list was just a result of not having a post idea and trying to answer the question my big sister asks me every year…”What do you want for Christmas?”
This post was fun because I actually pulled these texts from my own phone. I have a group of amazing friends and I know I’m not the only one. This post was also special to me because it was the first one from AllTheThingsIDo.com that I posted on my personal Facebook page, it was kind of my coming out party to my friends as a serious blogger. I was so nervous hitting the share button but the response was WONDERFUL!
I briefly went back into the world of online dating and it was a tedious experience. I know a lot of people who online date and I knew my horror stories would be relatable and entertaining, so I was happy to share.
This was the first content upgrade I did and it was something I actually put a lot of work into. I was excited to launch it and am glad it was so high up on the list of top posts.
I love my business cards! I ordered them before BlogHer 15 and was so excited that I had them to pass out at the conference. I found it shocking that a lot of bloggers who want to monetize their blogs don’t have business cards. I got a lot of great comments about how my post was the kick in the pants they needed to go ahead and get their own business cards. I will be posting a follow up soon about what to put on your blog’s business card.
To be honest I was sitting in a meeting at work thinking about how frustrating it was not seeing certain friends anymore, when this post idea came to me. As life changes and we get older it seems like less friends are free for drinks on a Friday night so I started thinking of fun things I’ve done with friends or things I’d like to try with them to do something different than the typical friend dates. I think a lot of my readers are in that stage of early adulthood where friendships and priorities start changing so this post was well received.
This post was written 50% out of thoughts I have any time the subject of having children comes up, 50% from getting super annoyed when my coworker, who has 3 adult sons, went on an unsolicited rant about how I would change my mind about not wanting to have my own children, and then had the nerve to ask “Well what does your boyfriend think of that?” This conversation lead to all those thoughts flowing from my fingers to the keyboard and the first draft was probably written in less than 10-minutes. This post is my open letter to people who don’t understand why a woman may not want to be a mother.
I love food and I love cooking. While food isn’t the primary purpose of my blog I did want to share some fun food posts. This dish I made for the first time at my annual Christmas party in 2014 and it was a hit. I’m not shocked it made the list because as I mentioned above…bacon.
I have been lucky enough to travel a lot the past few years but normally with a companion (Shout out to Mark). This year I took my first major trip by myself and it was AMAZING! Even with the bumps in the road (Excuse me while I freak out! Blogher 15, NYC and other adventures) it was a life changing experience. I think a lot of people related to this because they’ve been there or they want to have that experience one day.
After collecting this data WordPress (The awesome blogging platform I use) sent me this nifty Annual Summary check it out here.
Why you should pull your analytics
If you are a blogger and haven’t taken a look at your Google Analytics I strongly suggest it.
- Even if you don’t want to share them with your readers, it will give you an idea of what is working and what isn’t.
- Trade secret: Old posts can bring you new readers just like new posts can!
- If you have a post that has gotten a large amount of traffic consider updating it and reposting it or recycling it in your marketing calendar… obviously there is something worth reading there.
- It lets you know what you reader’s aren’t reading- some topics your won’t fit in your niche. If you think it’s good writing see about publishing it elsewhere.
- It lets you see how many of your blog visitors are new visitors vs. returning visitors.
- If 95% of your visitors aren’t returning you need to figure out why they aren’t returning. Is there an annoying pop-up? Does your page load too slow? Are you forgetting a call to action? Give them a reason to come back? Are you memorable?
- It tells you where are your readers coming from? Is Facebook a huge source of traffic? Are you spending large amounts of time on Instagram but seeing more traffic from another social media platform? Wouldn’t it be better to spend that energy on a platform that has better results for your niche?
* Keep in mind that low pageviews could just be the result of not getting your post in front of a large enough audience, it doesn’t necessarily mean the post is bad or out of niche.